ISBNコード 9780078612572
Glencoe Marketing Essentials Student/GLENCOE SECONDARY/Lois Schneider Farese
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コード番号 | 9780078612572 |
コードタイプ | ISBN |
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商品名 | Glencoe Marketing Essentials Student/GLENCOE SECONDARY/Lois Schneider Farese |
発売日 | 2005年 |
商品ジャンル | 本・雑誌・コミック > 洋書 > BUSINESS & SELF-CULTURE |
コメント | "Marketing Essentials" is the top selling book in marketing education because it's clear, it's comprehensive, and it gives teachers the support materials they need. This popular text has been revised to include chapters on the most current topics in marketing, including e-marketing, marketing ethics, and international and cross-cultural marketing. Your students will get a step-by-step introduction to creating marketing plans, and DECA prep activities that help students feel more confident using the skills they've learned. |
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商品詳細情報
著者名 | Lois Schneider Farese Grady Kimbrell Carl A. Woloszyk |
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出版年度 | 2005 |
出版社名 | GLENCOE SECONDARY |
言語情報 | ENG |
ページ数情報 | 853 |
フォーマット代表(名称) | Hardcover |
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