ISBNコード 9780071462242

The New Strategic Thinking/MCGRAW HILL BOOK CO/Michel Robert

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コード番号	9780071462242
コードタイプ	ISBN
JANシンボル
商品名	The New Strategic Thinking/MCGRAW HILL BOOK CO/Michel Robert
発売日	2005年
商品ジャンル	本・雑誌・コミック > 洋書 > BUSINESS ＆ SELF-CULTURE
コメント	Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert's method, "The New Strategic Thinking" shows you how to assemble a strategy team, identify your company's driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.
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